Improving your online business starts with knowing what happens on your web site; what were the top selling products yesterday and what products the same day last year? What upsells are the most popular and what products still need descriptions? How many refunds did Customer Service approve and how many orders were blocked because they didn’t get through the Fraud Check module? Today’s technology offers the ability to easily gather information that can improve your business almost real-time. Using our Data Capture and reporting services, Kraftek will guarantee you complete visibility of your business’ key performance indicators (KPIs).

Don’t have the time to go through all the data and just want to receive a daily, weekly or monthly report that highlights your key performance indicators? Our administration platform will allow you to set up a custom report dashboard, automatically run and email reports, create custom reports on the fly and set up alerts to make sure important things get noticed. Reporting never was so easy!

Whether you use Google Analytics, Omniture or a different third party analytics suite, Kraftek will help you capture all the necessary key performance indicators (KPIs) to support your decision making. Just let us know what it is that should be captured and we will add the code that is necessary to make it happen.